An American Editor

March 23, 2016

Editing for a Client’s Direct Competitor

Ethics are a set of principles that govern and define “right conduct.” They are the rules or standards that govern one’s conduct. And that is where the editing profession separates from many other professions — e.g., law, medicine, accounting, even securities sales — the editing profession does not have a set of standards or rules of conduct against which we are measured and for which we are held accountable. This is a major failing of the editing profession; it is a failing that if corrected — by which I mean not only is there a standard code of conduct with authoritative interpretations, but there is also a means of enforcement — would, I think eliminate many of the “ethical” problems we encounter and make us more professional and valuable in the eyes of our clients.

In the absence of such a code, there is only peer pressure and guidance when questions arise. Instead of addressing our questions to a recognizable authority whose decisions would bind us, we resort to posting our questions in numerous online forums, and accumulate answers from a variety of people whom we do not know.

And so I add to this confusion.

The questions

A colleague asked whether it is ethical to accept editing work from a direct competitor to the colleague’s primary client. The competitor publishes the same type of publication in the same field and on the same topics as the primary client. The questions my colleague had were these:

  1. Can I accept the proffered work from the competitor?
  2. If I accept the work, do I need to tell either the competitor or the client or both that I have accepted work from the other?
  3. If I work for a packager who has several of the same clients as I have, am I obligated to reject direct offers of work from those clients?

As is true of most questions of ethics, there are more questions that arise from these scenarios that can be asked. These questions, however, provide us with a fine start.

Can I accept the proffered
work from the competitor?

I begin with the supposition that the person asking the question is a freelancer. My answer would be different if the asker were employed by one of the parties.

The very essence of being a freelancer is that I work for multiple clients, many of whom have overlapping products. My clients recognize this and do not put obstacles in my path designed to limit with whom I can contract. (Some packagers are notorious for attempting to do precisely this — limiting whom a freelancer can contract with — by requiring noncompetition contracts. For a discussion of these contracts, see “The Business of Editing: Noncompetition Agreements.”) It is part of the “grand bargain” between freelance editor and publishing client.

There is also a practicality involved. If Jones and Davis have written a book for Publisher X on the history of penguins in the American Civil War, and Smith has also written a book for Publisher X on the same topic, and you have been asked to edit both, there is no obvious reason why you shouldn’t take both projects (assuming they meet your other criteria for project acceptance). It is unlikely, in the absence of plagiarism, that the two books will be the same below the surface of general subject matter. All else being equal, there is no ethical reason why you couldn’t edit both books.

Suppose the Jones and Davis book was being published by Publisher X and the Smith book was being published by Publisher Y and you have been asked to edit both books. The only thing that has changed is that instead of a single publisher there are two competing publishers. All else being equal, there is no ethical reason why you couldn’t edit both books.

The point is that in publishing, except in the case of plagiarism, no two products are identical; they may be similar, but they are not identical. Consequently, there is no reason why you cannot accept work from multiple publishers. In the same vein, every publisher competes with every other publisher in the sense that they are all publishers. But freelancers are expected by the publishers to work with multiple publishers; in fact they want that because to do otherwise raises the question of whether you are a freelancer or an employee — just ask the IRS.

If I accept the work, do I need to tell
either the competitor or the client or both
that I have accepted work from the other?

There is no ethical obligation to disclose to other clients who your clients are. Just as your clients would not disclose to you whom they are hiring to edit their books or the amount they are actually paying a particular freelancer, you are under no obligation to notify your clients of new clients.

The easiest way to think about this “obligation” is to think in terms of whether the IRS would consider required disclosure to be a sign of an employee. The more control a publisher exercises over your business dealings with others, the less of a freelancer you are. If you are truly an independent business, you have no obligation — legal or ethical — to disclose your clients.

Besides, what would be the value of disclosure to the client of accepting work from a competitor? Remember that your client has no obligation to send you a specific amount of work or any work at all. Consequently, today’s client may be tomorrow’s past client. Disclosure serves no purpose.

Just as you have no ethical obligation to disclose the competitor to your client, you have no ethical obligation to disclose the client to the competitor. Except as a statement to demonstrate experience in the field, disclosure serves no purpose for the competitor.

If I work for a packager who has several
of the same clients as I have, am I obligated
to reject direct offers of work from those clients?

Here the answer is a little trickier. If you have signed a noncompetition agreement, then the answer is “maybe.” If you have not signed such an agreement, the answer is no.

Few copyeditors sign noncompetition agreements and when they do, the agreement is usually limited to clients of the packager that are not already clients of the freelancer. (If the clients you are not supposed to solicit work from are not specifically named in the agreement, then you should absolutely refuse to sign the agreement. Importantly, you should make sure that none of your current or past clients are included as a named client.) Some less-scrupulous packagers refuse to name specific clients that you are not to solicit work from and insist the agreement covers any of the packager’s current, former, or future clients. If you have signed such a blanket agreement, then you need to reject offers that do not come through the packager.

In the absence of such an agreement, there is no reason why you should reject such proffered work. Nor is there a reason why you should only accept work that comes through the packager. Remember that you are an independent business. That you have overlapping clients is just part of being in business in the same field.

Deciding ethical questions

Ethics are moored in one’s view of what is honest and just, tempered by what is necessary and, in the case of the independent business, what is businesslike. Because we have no universal code of ethics and conduct, what is ethical is left up to each of us to determine. However, there is nothing wrong with asking: “What would [insert name] do under these circumstances?”

It is also okay to ask colleagues you know and trust, especially those who you believe exercise good ethics. I do not think that ethics is a matter of voting, which is often what asking a question on a public forum amounts to. Being ethical is doing right. It is as simple as that.

What do you think?

Richard Adin, An American Editor

5 Comments »

  1. I agree! I often think that if you have to ask whether to do something, you already know the answer; you’re really asking for support of whichever path you’d like to take.

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    Comment by Ruth E. Thaler-Carter — March 23, 2016 @ 9:11 am | Reply

  2. Thank you, Rich, for blogging about ethical issues.

    Yes, being ethical is doing what is right.

    It’s also a way to avoid doing what is wrong. See the following article and workshop review:

    Hamilton CW. The RIGHT Way to Avoid Doing Wrong: a Multistep Model for Making Ethical Decisions. AMWA Journal 2012:27(1); 3-6. Available at .

    • Recognize: What is the situation and why is it important?
    • Investigate: Why is the situation occurring, what are the facts, and how do ethics codes inform handling the situation?
    • Gauge: What are possible courses of action?
    • Handle: Should action be taken immediately or stepwise, and who else might be needed to implement the action?
    • Tailor: What are the lessons to be learned, and how might I need to change my own behavior?

    The article is based on an AMWA workshop, Essential Ethics for Medical Communicators (Essential Skills):
    Altus, MS. Workshop Review: Essential Ethics for Medical Communicators (Essential Skills) (meeting report). AMWA Mid-Atlantic Chapter. Available at .

    Like

    Comment by Michael S. Altus, PhD, ELS — March 23, 2016 @ 12:36 pm | Reply

  3. AMWA, the American Medical Writers Association (www.amwa.org) has several statements pertaining to acknowledgments of medical writers.
    1. AMWA Code of Ethics (www.amwa.org/amwa_ethics)
    2. AMWA Ethics FAQs (www.amwa.org/amwa_ethics_faqs) (which I wrote)
    3. AMWA Position Statement on the Contribution of Medical Writers to Scientific Publications (www.amwa.org/position_statement)
    4. How to Acknowledge a Biomedical Communicator (www.amwa.org/Files/About%20Us/HowtoAcknowledgeABiomedicalCommunicator.pdf)
    5. Ethics and Medical Communications, which lists and links to information and position statements from AMWA and elsewhere, including some already mentioned here and a link to a downloadable Word file, “Letter to the Editor template that can be used to write to the editor of a journal that does not acknowledge the contributions of medical communicators”
    (www.amwa.org/ethics_medical_comm)

    Like

    Comment by Michael S. Altus, PhD, ELS — March 23, 2016 @ 12:41 pm | Reply

  4. Thanks for the thoughtful (as always) remarks, Richard. Could you add some reflections about the ethical–or, perhaps more precisely, the professional–behavior required of editors tempted to hint at or reveal the identity of specific clients to colleagues, and especially to disclose unflattering details about these clients or to share howlers and outtakes from their manuscripts? Granted, our stories of heroic forbearance and dramatic saves are self-validating and serve as a bond with fellow editors. Granted, too, we need to seek advice from our colleagues now and then or to warn them about dangers to our businesses. But to what degree should we be guided by considerations of “client privilege,” more or less as doctors, lawyers, and priests are? Absent an explicit confidentiality agreement, are guidelines different for staff editors than for freelancers? Are the rules different for private chats (e.g., the “Backroom” on Facebook’s Editors of Earth, or private messaging) than for public editorial forums? Do the rules apply differently when discussing business organizations (e.g., publishers and intermediaries that hire freelancers) than when commenting on individual clients? Is it OK to comment on clients’ harmful practices (e.g., slow payment, nonpayment) but not on the quality and condition of their manuscripts, except to seek advice on how to handle problems?

    Like

    Comment by Marilyn — March 23, 2016 @ 6:03 pm | Reply

    • I have printed out your questions and will consider addressing them in future essays. Thank you for the suggestions.

      Like

      Comment by americaneditor — March 24, 2016 @ 4:42 am | Reply


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